This app animation video is done for an app that specializes in fitness. Immediately when I saw this video I was drawn to the vertical carousel because I do not think I have ever seen this done before. Typically when a carousel is applied to a website or an app its in a horizontal format where the user swipes either left or right to view the other items in the carousel. This one, rather, has the user swipe down on the screen or swipe up to navigate through the carousel. Another part about this app that I enjoyed was the way that everything came on to the screen upon clicking on one of the initial navigation tiles.